Galveston’s Next Big Celebration

With costumes, choreography, and Irish spirit, a brand new parade steps into the spotlight this March

By Donna Gable Hatch
Placeholder image 

By mid-March, Galveston usually exhales. Mardi Gras beads are swept from the curbs, king cake crumbs linger in bakery cases, and the island shifts its focus to spring breakers, sunshine, and salt air. But in 2026, there will be no pause between celebrations - only a costume change. 

 On March 14, 2026, at 5pm, Downtown Galveston will glow emerald as the city unveils Luck o’ the Island, the first St. Patrick’s Day-themed parade to roll through the island in more than two decades. Blending Irish spirit with unmistakable Galveston flair, the parade is poised to become the next signature event in a city that already knows how to celebrate boldly, creatively, and right in the streets. 

 The driving force behind the new parade is Donna Swartz - a familiar name in Galveston’s parade scene and a woman who has proven, time and again, that the island is always ready for something new, especially when it involves costumes, music, dancing, and joy. 

 If launching a brand-new parade sounds ambitious, Swartz has already earned her stripes. In 2025, she introduced the Mystical Parade of Boo, a family-friendly Halloween procession that immediately captured the island’s imagination. 

 Witches, pirates, vampires, and Mardi Gras krewes danced their way through the Historic Downtown District, traveling along Market Street and down The Strand, delighting spectators and participants alike. The parade returns on October 24, 2026, further cementing its place as a fall tradition. 

 With that success behind her, the idea for Luck o’ the Island felt less like a gamble and more like a natural next step.

 “Tutu Live Krewe has participated in the Houston parade for almost a decade, and I just thought it was time to move the celebration south a bit,” she explained. 

Placeholder image 

 

“Following the success of the Mystical Parade of Boo, it felt like the next step.” 

 Timing helped. The parade lands just days after Mardi Gras winds down and right in the heart of spring break - a moment when Galveston is already buzzing with visitors and high spirits. 

 “Luckily, Galveston has a core group of parade-loving krewes that love a good celebration,” she said. “Why not wrap all that energy into celebrating Irish culture?” 

 History lends weight to the idea. Long before cruise ships and beach weekends, Galveston served as a major port of entry for immigrants arriving by sea, including Irish families who stepped onto the island and built new lives along the Gulf Coast. That legacy of arrival, resilience, and community still echoes through the city’s cultural identity today. 

 “So it makes sense for the island that is so rooted in history.” 

 Around the island, Swartz is perhaps best known for leading Tutu Live Krewe, a Galveston-based marching dance krewe that has become impossible to miss. Ninety-six strong, the group brings bold energy, synchronized choreography, and unapologetic style to parades and community events across the island and beyond. 

 Instantly recognizable and proudly joyful, the krewe is built on the belief that fun, friendship, and fabulous costumes have no age limit - and that celebration is something to be danced, not just watched. 

 Members appear in knee-high black boots, corsets, and tutus in the krewe’s signature black, purple, and turquoise palette. Pastels, pettiness, and exclusion are strictly forbidden. 

 The krewe’s origin story dates back to 2012. “We began as a few good friends participating in one of the first umbrella parades, and I decided to scale that into a full-blown marching krewe.” 

 That first appearance came during Galveston’s Funky Uptown Umbrella Brigade Mardi Gras parade, where Swartz and her friends won the design competition with umbrellas drenched in purple, green, and gold foil garlands, glitter, and feathers - and, naturally, paired with tutus. 

 When the group returned the following year, they needed a name. Inspired by parade culture and a wink to pop history, Tutu Live Krewe was born. 

 “I definitely imagined it,” she said of the krewe’s growth. “I witnessed female marching krewes in New Orleans and drew a lot of inspiration from the Pussyfooters, the Muses super krewe, and New Orleans parade culture in general. I believed in Tutu Live Krewe from day one and still believe today.” 

 It’s more than the costumes or the applause from the curb that keeps members dancing mile after mile, parade after parade. For many, it’s the rare combination of creativity, movement, and connection - the chance to belong to something joyful, visible, and unapologetically fun. 

 On the street, differences fade, confidence grows, and the simple act of showing up together becomes its own kind of celebration. 

 Placeholder image“I believe we provide an opportunity to be creative, develop friendships, improve our physical and mental health, and volunteer for important causes,” she said. “For most, it is all about the shimmy, sparkle, and strutt.” 

 Turnover happens - some members retire, others move on to new krewes - but each season brings fresh energy and new recruits, expanding the circle and touching more lives with joy. 

 Behind the glitter and green boas, launching a parade takes serious coordination. Planning for Luck o’ the Island follows a similar blueprint to the Mystical Parade of Boo, beginning with early conversations with city officials responsible for traffic control, event logistics, and public safety. 

 From there, the focus turns outward - recruiting participants, spreading the word, and keeping the energy high. 

 “The planning is similar to the Mystical Parade of Boo - meeting with city officials, including traffic, events, and law enforcement. Those have to happen first.” 

 Much of the parade’s momentum is fueled by Carrie Korts, who manages participant and sponsor outreach through social media and keeps everything highly visible. 

 “She keeps everything so public-facing and dynamic.” 

 Luck o’ the Island is intentionally inclusive, welcoming dance teams, krewes, nonprofits, schools, clubs, and businesses, while still protecting the creative heart of the event. 

 “We want to be welcoming, but we do limit some things,” she said. “We can’t allow 100 Corvettes to join because we don’t want a car show.” 

 What is encouraged is imagination - floats layered in green and gold, walking groups in shamrocks and sequins, dancers, marching bands, performance troupes, and even art cars. 

 “As long as that happens, registration is open.”

 Participants will also compete for bragging rights, with awards for best float, best walking group, and best overall entry. Car clubs are not permitted. 

 When viewed together - Tutu Live Krewe, the Mystical Parade of Boo, and now Luck o’ the Island - the common thread is unmistakable. 

 “The shared philosophy behind the fun is exactly that - fun. Costumes and escape and creativity and joy. Joy is my middle name, after all. Come follow me. Let’s go on an adventure together.” 

 Galveston has long honored culture, history, and identity through public celebration. Luck o’ the Island fits squarely into that tradition while carving out a space all its own. 

 “This celebration will attract different groups than Mardi Gras or Boo, but there will be overlap as well. Hopefully we can grow it into a parade that truly honors the Irish culture and identity that so much of our nation was built on.” 

 Looking ahead, Swartz sees Luck o’ the Island like a bright new rainbow arcing across the calendar - something worth chasing year after year, with the promise of gold at the end. If the leprechauns are kind, the parade will return each March, growing bolder and more beloved, just as Boo once did. 

 “I hope the parade becomes an annual tradition and experiences the same enthusiasm and growth that we’ve seen with Boo. I’m totally here for it. Other ideas? I always have something bouncing around. I don’t like giving up my secrets too early, but there will be signs.” 

 For anyone considering whether to participate or simply line the streets as a spectator, the invitation is simple. 

 “Whether you come as a participant or come as a spectator, let’s make and honor history together. You can rest another day.” 

 As the island gears up for its newest tradition, Luck o’ the Island promises an evening steeped in Irish spirit and unmistakable Galveston flair. 

 The parade, presented by Tutu Live Krewe, will roll through Downtown Galveston on Saturday, March 14, 2026, stepping off at 5pm and welcoming an eclectic mix of participants - krewes, dance teams, nonprofits, schools, clubs, businesses, marching bands, performance troupes, and walking groups. (Car clubs will sit this one out; this parade is about creativity, not chrome.) 

 The exact route and viewing areas will be announced soon, but the goal is clear: to make history, celebrate Irish culture with island energy, and fill the streets with floats, costumes, music, dancing, and spring-break excitement. 

 For those eager to join the fun, applications are now open, and entries will compete for awards including Best Float, Best Walking Group, and Best Overall Entry. 

 More details, updates, and announcements can be found on Tutu Live Krewe’s website (tutulivekrewe.com) and across their social media channels - the best way to stay in step as this new tradition takes shape.